Insta360 - GO Ultra Action Camera Creator Bundle - White
Price range: $499.99
💎
Exceptional Value
Outperforms 90% of cameras at a lower price than 84%.
$500 is 62% below the $1299 category median.
$500 is 62% below the $1299 category median.
Brand: Insta360
Category: Camera
A Insta360 CMOS 50 MP mirrorless camera with 4K (2160p).
PQS: 89 (computed 2026-04-28 07:03)
GTIN-14: 00842126114878
Key specs
A human-friendly subset of populated specs
Megapixels
50 MP
Sensor
CMOS
Video
4K (2160p)
IBIS
Digital
Connectivity
WiFi
Display
LCD
Weight
0.36 pounds
Dimensions
2.03 x 1.58 x 2.95 in
Pros & Cons
Based on quantified comparisons vs. 298 cameras
✓ Pros
- Megapixels (50.0) — top 8% of cameras
- Weight Kg (0.16) — top 13% of cameras
✗ Cons
No notable weaknesses detected
How this Camera compares vs. 298 cameras
Percentile rank for each spec — higher means this product outperforms more of its peers.
Spec Profile Radar
Visual snapshot — outer edge = 100th percentile (best in class)
Offers
| Retailer | SKU | Price | Stock | Offer | Last seen |
|---|---|---|---|---|---|
| Best Buy | 6644444 | 499.99 USD | In stock | View offer → | 2026-04-28 04:46 |
| Newegg | 2M1-0096-00172 | 499.99 USD | In stock | View offer → | 2026-04-28 02:16 |
Recent price history (50)
Show price log (50 entries)
| Retailer | Price | Stock | Seen at |
|---|---|---|---|
| bestbuy | 499.99 USD | In stock | 2026-04-28 04:46 |
| newegg | 499.99 USD | In stock | 2026-04-28 02:16 |
| newegg | 499.99 USD | In stock | 2026-04-27 02:16 |
| bestbuy | 499.99 USD | In stock | 2026-04-26 04:45 |
| newegg | 499.99 USD | In stock | 2026-04-26 02:16 |
| bestbuy | 499.99 USD | In stock | 2026-04-25 04:43 |
| newegg | 499.99 USD | In stock | 2026-04-25 02:16 |
| bestbuy | 499.99 USD | In stock | 2026-04-24 04:35 |
| newegg | 499.99 USD | In stock | 2026-04-24 02:23 |
| bestbuy | 499.99 USD | In stock | 2026-04-23 04:39 |
| newegg | 499.99 USD | In stock | 2026-04-23 02:13 |
| bestbuy | 499.99 USD | In stock | 2026-04-22 04:39 |
| newegg | 499.99 USD | In stock | 2026-04-22 02:14 |
| bestbuy | 499.99 USD | In stock | 2026-04-21 04:41 |
| newegg | 499.99 USD | In stock | 2026-04-21 02:11 |
| bestbuy | 499.99 USD | In stock | 2026-04-20 04:47 |
| newegg | 499.99 USD | In stock | 2026-04-20 02:19 |
| bestbuy | 499.99 USD | In stock | 2026-04-19 04:41 |
| newegg | 499.99 USD | In stock | 2026-04-19 02:24 |
| bestbuy | 499.99 USD | In stock | 2026-04-18 04:42 |
| newegg | 499.99 USD | In stock | 2026-04-18 02:22 |
| bestbuy | 499.99 USD | In stock | 2026-04-17 04:50 |
| newegg | 499.99 USD | In stock | 2026-04-17 02:24 |
| newegg | 499.99 USD | In stock | 2026-04-16 13:27 |
| bestbuy | 499.99 USD | In stock | 2026-04-16 04:45 |
| newegg | 499.99 USD | In stock | 2026-04-16 02:15 |
| bestbuy | 499.99 USD | In stock | 2026-04-15 04:45 |
| newegg | 499.99 USD | In stock | 2026-04-15 02:20 |
| bestbuy | 499.99 USD | In stock | 2026-04-14 04:37 |
| newegg | 499.99 USD | In stock | 2026-04-14 02:14 |
| bestbuy | 499.99 USD | In stock | 2026-04-13 04:42 |
| newegg | 499.99 USD | In stock | 2026-04-13 02:22 |
| bestbuy | 499.99 USD | In stock | 2026-04-12 04:49 |
| newegg | 499.99 USD | In stock | 2026-04-12 02:21 |
| bestbuy | 499.99 USD | In stock | 2026-04-11 04:48 |
| newegg | 499.99 USD | In stock | 2026-04-11 02:18 |
| bestbuy | 499.99 USD | In stock | 2026-04-10 04:46 |
| newegg | 499.99 USD | In stock | 2026-04-10 02:24 |
| bestbuy | 499.99 USD | In stock | 2026-04-09 04:49 |
| newegg | 499.99 USD | In stock | 2026-04-09 02:12 |
| bestbuy | 499.99 USD | In stock | 2026-04-08 04:48 |
| newegg | 499.99 USD | In stock | 2026-04-08 02:24 |
| newegg | 499.99 USD | In stock | 2026-04-07 02:17 |
| newegg | 499.99 USD | In stock | 2026-04-06 02:19 |
| newegg | 499.99 USD | In stock | 2026-04-05 02:14 |
| bestbuy | 499.99 USD | In stock | 2026-04-04 04:49 |
| newegg | 499.99 USD | In stock | 2026-04-04 02:11 |
| bestbuy | 499.99 USD | In stock | 2026-04-03 04:47 |
| newegg | 499.99 USD | In stock | 2026-04-03 02:19 |
| bestbuy | 499.99 USD | In stock | 2026-04-02 04:48 |
Full specs
Show full spec table
| Sensor | CMOS |
|---|---|
| Megapixels | 50.0 |
| Video resolution | 4K (2160p) |
| Weight (kg) | 0.16 |
| Reconciled at | 2026-03-06 10:20 |
Canonical JSON (expand)
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Debug data (expand)
| Raw title | Insta360 - GO Ultra Action Camera Creator Bundle - White |
|---|---|
| Raw brand | Insta360 |
| Raw category | Best Buy > Cameras, Camcorders & Drones > Action Cameras & Camcorders > Action Cameras |
Canonical highlights (populated fields only)
| core.title | Insta360 - GO Ultra Action Camera Creator Bundle - White |
|---|---|
| core.seo_title | Insta360 GOUltra05 |
| lens.focal_length | 14.27-14.27 mm |
| lens.max_aperture | f/2.8 |
| lens.stabilization | Digital |
| audio.wireless | WiFi |
| brand | Insta360 |
| model | GOUltra05 |
| ports.summary | Audio: No |
| ports.headphone_jack | No |
| camera.sensor | CMOS |
| camera.megapixels | 50.0 |
| camera.video_resolution | 4K (2160p) |
| gtin14 | 00842126114878 |
| images[0] | https://pisces.bbystatic.com/prescaled/500/500/image2/BestBuy_US/images/products/522e673f-c2ca-49fa-a059-b34084ea8c89.png |
| battery.life_hours | 3.0 |
| display.panel_type | LCD |
| display.screen_size_in | 2.49 |
| category | camera |
| physical.depth_in | 2.95 |
| physical.width_in | 1.58 |
| physical.height_in | 2.03 |
| physical.weight_kg | 0.16 |
| physical.dimensions_in | 2.03 x 1.58 x 2.95 in |
| warranty.labor | Limited 1 Year |
| warranty.parts | Limited 1 Year |
| schema_version | 1 |
BestBuy raw specs (pretty)
Expand BestBuy raw JSON
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"features": [
{
"feature": "Light & Portable\nWeighing only about 50g with a compact square design, the Insta360 GO Ultra delivers palm-sized 4K brilliance while maintaining sleek aesthetics in the action camera category."
},
{
"feature": "4K60fps Video\nElevating its game from the GO 3S’s 4K30fps, the Insta360 GO Ultra achieves 4K60fps video through breakthrough chip optimization, thermal management, and compact design—delivering ultra-smooth action sequences with reduced motion blur and crisp details even in rapid movements."
},
{
"feature": "Hands-Free POV\nThe Insta360 GO Ultra revolutionizes hands-free POV capture with its upgraded Magnet Pendant (15° angle adjustment for ergonomic fit) and versatile Easy Clip (180° tilt control), both included in the standard kit—enabling effortless first-person filming that mirrors human-eye perspectives for cycling, travel, or vlogging, all while keeping your hands free and movements unrestricted."
},
{
"feature": "Flowstate Stabilization & 360 Horizon Lock\nInsta360 GO Ultra masters dynamic shooting with FlowState Stabilization (3 adjustable modes) and 360° Horizon Lock—eliminating shakes while keeping footage silky smooth and horizon-perfect, even in rollercoaster-worthy action."
},
{
"feature": "Active HDR Video\nThis innovative HDR mode guarantees stunning details and colors in the highlights and shadows and delivers excellent stabilization in action-packed moments. Even when shooting in strong light or backlit environments, you'll see more natural transitions between light and dark for a more realistic visual experience."
},
{
"feature": "Magnetic Mounting System & Mount Anywhere\nInsta360 GO Ultra unleashes creative freedom with its magnetic mounting system—snap it onto walls or virtually any surface to capture gravity-defying angles and perspectives impossible for bulkier cameras, all in seconds."
},
{
"feature": "Low Light Excellence with 1/1.28” Sensor\nInsta360 GO Ultra's 1/1.28'' sensor (a 221% larger sensor than the GO 3S) boosts low-light prowess with 200% increased light per pixel—capturing crisp details, nuanced colors, and balanced exposure in dim settings like sunset trails or moonlit adventures."
},
{
"feature": "Quick Charge & Remote Control\nInsta360 GO Ultra delivers 40 minutes of standalone runtime (150 mins with Action Pod), while 14-minute charging fuels 80% power. Control shots remotely via the Action Pod and turbocharge creativity without missing a beat."
},
{
"feature": "Waterproof to 33ft (10m)\nAdventure-proof with 33ft (10m) waterproofing—no case needed—the Insta360 GO Ultra captures vibrant underwater angles in pools or ocean shallows while doubling as a worry-free companion for rainy hikes or splashy family moments."
},
{
"feature": "AI-Powered Editing\nInsta360 GO Ultra streamlines storytelling with AI-powered editing—automatically analyzing footage to extract highlights and generate quick social-ready clips in the app, turning action-packed sequences or casual vlogs into polished edits with one tap."
}
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Newegg raw specs
raw_specs_text (pretty) — expand
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