Sony - Alpha 7 III Mirrorless [Video] Camera with FE 28-70 mm F3.5-5.6 OSS Lens - Black
Price range: $1599.99–1899.99
💰
High Brand Tax
Outperforms 23% of cameras, but costs more than 60%.
$1600 is 35% above the $1185 category median.
$1600 is 35% above the $1185 category median.
Brand: Sony
Category: Camera
A Sony CMOS 24.2 MP mirrorless camera with 4K (2160p) · Sony E-Mount mount.
PQS: 90 (computed 2026-03-14 07:04:46.475283+00:00)
GTIN-14: 00027242910775
Key specs
A human-friendly subset of specs (non-null)
Megapixels
24.2 MP
Sensor
CMOS
Lens mount
Sony E-Mount
Video
4K (2160p)
Burst rate
5 frames per second
Connectivity
WiFi
Display
TFT-LCD
Weight
3.52 pounds
Dimensions
3.88 x 5 x 2.9 in
How this Camera compares vs. 298 cameras
Percentile rank for each spec — higher means this product outperforms more of its peers.
Spec Profile Radar
Visual snapshot — outer edge = 100th percentile (best in class)
Offers
| Retailer | SKU | Price | Stock | Offer | Last seen |
|---|---|---|---|---|---|
| Best Buy | 6213100 | 1899.99 USD | In stock | View offer → | 2026-03-14 01:40:28.312669+00:00 |
| Newegg | 9SIC3SPKS09231 | 1599.99 USD | In stock | View offer → | 2026-03-13 02:25:57.892119+00:00 |
Recent price history (50)
| Retailer | Price | Stock | Seen at |
|---|---|---|---|
| bestbuy | 1899.99 USD | In stock | 2026-03-14 01:40:28.312669+00:00 |
| newegg | 1599.99 USD | In stock | 2026-03-13 02:25:57.892119+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-13 01:48:16.572219+00:00 |
| newegg | 1599.99 USD | In stock | 2026-03-12 02:23:35.737048+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-12 01:41:41.711158+00:00 |
| newegg | 1599.99 USD | In stock | 2026-03-11 02:15:22.857310+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-11 01:40:23.779643+00:00 |
| newegg | 1599.99 USD | In stock | 2026-03-10 02:22:56.726565+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-10 01:49:36.124331+00:00 |
| newegg | 1599.99 USD | In stock | 2026-03-09 02:27:15.432536+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-09 01:47:40.364321+00:00 |
| newegg | 1599.99 USD | In stock | 2026-03-08 05:53:57.672469+00:00 |
| newegg | 1599.99 USD | In stock | 2026-03-06 08:45:18.540512+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-06 05:36:34.431782+00:00 |
| newegg | 1599.99 USD | Out of stock | 2026-03-03 02:23:18.564941+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-03 01:27:20.066125+00:00 |
| newegg | 1599.99 USD | Out of stock | 2026-03-02 10:42:34.283913+00:00 |
| bestbuy | 1899.99 USD | In stock | 2026-03-02 06:59:57.501073+00:00 |
Full specs
Show full spec table
| Sensor | CMOS |
|---|---|
| Megapixels | 24.2 |
| Lens mount | Sony E-Mount |
| Video resolution | 4K (2160p) |
| Weight (kg) | 1.6 |
| Reconciled at | 2026-03-06 10:56:32.254648+00:00 |
Canonical JSON (expand)
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Debug data (expand)
| Raw title | Sony - Alpha 7 III Mirrorless [Video] Camera with FE 28-70 mm F3.5-5.6 OSS Lens - Black |
|---|---|
| Raw brand | Sony |
| Raw category | Best Buy > Cameras, Camcorders & Drones > Digital Cameras > Mirrorless Cameras |
Canonical highlights (non-null)
| core.title | Sony - Alpha 7 III Mirrorless [Video] Camera with FE 28-70 mm F3.5-5.6 OSS Lens - Black |
|---|---|
| core.seo_title | Sony ILCE7M3K/B |
| lens.mount | Sony E-Mount |
| lens.focal_length | 28-70 mm |
| lens.max_aperture | f/3.5 |
| lens.stabilization | Yes |
| brand | Sony |
| model | ILCE7M3K/B |
| ports.summary | Audio: Yes |
| ports.headphone_jack | Yes |
| camera.mount | Sony E-Mount |
| camera.sensor | CMOS |
| camera.megapixels | 24.2 |
| camera.video_resolution | 4K (2160p) |
| gtin14 | 00027242910775 |
| images[0] | https://pisces.bbystatic.com/prescaled/500/500/image2/BestBuy_US/images/products/6213/6213100_sd.jpg |
| display.panel_type | TFT-LCD |
| display.resolution | 921,600 dots |
| display.touch_screen | True |
| display.screen_size_in | 3.0 |
| category | camera |
| physical.depth_in | 2.9 |
| physical.width_in | 5.0 |
| physical.height_in | 3.88 |
| physical.weight_kg | 1.6 |
| physical.dimensions_in | 3.88 x 5 x 2.9 in |
| warranty.labor | 1 Year |
| warranty.parts | 1 Year |
| schema_version | 1 |
BestBuy raw specs (pretty)
Expand BestBuy raw JSON
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"value": "5 inches",
"values": [
"5 inches"
]
},
{
"name": "Product Depth",
"value": "2.9 inches",
"values": [
"2.9 inches"
]
},
{
"name": "Product Weight",
"value": "3.52 pounds",
"values": [
"3.52 pounds"
]
},
{
"name": "Camera Body Weight",
"value": "1.43 pounds",
"values": [
"1.43 pounds"
]
},
{
"name": "Warranty - Parts",
"value": "1 year",
"values": [
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]
},
{
"name": "Warranty - Labor",
"value": "1 year",
"values": [
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]
},
{
"name": "Product Set",
"value": "w/ 28-70mm Lens",
"values": [
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]
},
{
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"value": "Sony a7 III",
"values": [
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]
},
{
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"value": "Mirrorless Camera with Lens",
"values": [
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]
}
],
"features": [
{
"feature": "FE 28-70mm F3.5-5.6 OSS standard zoom lens\nThis focal range is great for everyday shots, including everything from spectacular landscapes to exceptional close-ups."
},
{
"feature": "24.2MP resolution delivers gorgeous shots with lifelike detail\nThe Exmor R full-frame CMOS sensor produces high-resolution photos with intense clarity."
},
{
"feature": "ISO 100-51,200 (expandable to 50-204,800)\nShoots sharp photos and videos in almost any lighting conditions, so you can capture brilliant sunrises, sunsets and nighttime images."
},
{
"feature": "Don't miss a shot with high-speed continuous shooting\nTake photos at up to 10 fps to easily create detailed photos of sporting events and other fast-moving action."
},
{
"feature": "Fast hybrid AF with 693 phase detection and 425 contrast detection focus points\nEnsures accurate tracking, and automatic, single-shot, continuous, direct manual and manual focus modes provide flexibility."
},
{
"feature": "High-resolution 4K HDR videos\nThe camera features a new HLG (Hybrid Log-Gamma) picture profile, supporting instant HDR workflow that offers wide dynamic range for highly precise and lifelike movie images without color grading."
},
{
"feature": "Wirelessly stream still images and movies to a smartphone, PC or TV\nBuilt-in Wi-Fi allows simple connectivity.* The NFC (Near-Field Communication) technology supports remote operation via a compatible device."
},
{
"feature": "2.95\" TFT touch-screen monitor\nThe 921,600-dot resolution and five-step brightness control offer clear visuals for framing or reviewing shots, and the tilting design makes it easy to find the right angle."
},
{
"feature": "New front-end LSI and BIONZ X image processor\nThese powerful components work together to allow the camera to shoot at faster speeds while also enabling its impressive ISO range and massive 15-stop dynamic range at low sensitivity settings."
},
{
"feature": "Electronic viewfinder makes it easy to frame shots\nThe XGA OLED viewfinder with 2,359,296-dot resolution, auto and manual brightness control, five-step manual color temperature control and 100% coverage provide a great view."
},
{
"feature": "TTL (Through-the-Lens) preflash control\nHelps you achieve optimal lighting conditions with a compatible external flash (not included)."
},
{
"feature": "Image sensor shift mechanism with five-axis compensation\nHelps counteract the effects of camera shake and vibration for quality videos."
},
{
"feature": "Face detection and eye AF\nThis camera detects up to eight individual faces, and its fast and accurate eye autofocus ensures stunning portraits."
},
{
"feature": "HDMI output allows easy connection to HDTV\nEasily connect your camera to an HDTV for immediate movie playback. An HDMI cable is required (sold separately)."
},
{
"feature": "Two media card slots for storing and transferring images\nAccept Memory Stick PRO Duo, Memory Stick PRO-HG Duo, Memory Stick Micro (M2), SD, SDHC, SDXC, microSD, microSDHC (adapter required), microSDXC (adapter required) memory cards (not included)."
},
{
"feature": "* Requires high-speed Internet service."
}
],
"condition": "New",
"salePrice": 1899.99,
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"name": "Best Buy"
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"name": "Cameras, Camcorders & Drones"
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"name": "Mirrorless Cameras"
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"manufacturer": "Sony",
"regularPrice": 2199.99,
"shippingCost": 0.0,
"longDescription": "Capture stunning portraits and beautiful action shots with this Sony a7 III full-frame mirrorless camera with FE 28-70mm standard zoom lens. Optical SteadyShot image stabilization delivers blur-free, crisp images, while the seven-blade circular aperture delivers more natural-looking bokeh effects. With its dust- and moisture-resistant design, this camera is ideal for both indoor and outdoor photo shoots.",
"shortDescription": null,
"onlineAvailability": true,
"inStoreAvailability": true
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Newegg raw specs
raw_specs_text (pretty) — expand
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